How to Analyze a Guide (Ask Qualta)

Select Guide
Accessing Ask Qualta
Asking Questions and Getting AI Responses
Managing Your Chat Sessions (Chat Controls)
Reviewing Ask Qualta History

The Ask Qualta feature (also referred to as Guide Analysis) empowers you to quickly glean insights and answers from your conducted Guide interviews using AI. This powerful tool allows you to ask natural language questions about your interview data and receive AI-generated responses.


This article will guide you through accessing and using Ask Qualta, understanding its requirements, asking effective questions, and utilizing the various chat controls for in-depth analysis.


Select Guide

  1. Navigate to the Guides page in the navigation menu.
  2. Use the SEARCH bar to locate the Guide you want to analyze by name.

Guides page showing the search bar and list of available Guides.


  1. Alternatively, use the sorting options to sort the Guide listing by Guide Name, Date Created, or Date Published. 
  2. Additionally, toggling the Show Archive button will display archived Guide entries.

Guides page showing the Date Created sort options and the Show Archive toggle.


  1. Next, from the Guide listing, select the VIEW GUIDE button next to the specific Guide you want to analyze. This will direct you to the Guide's detail page.

Guide listing showing the VIEW GUIDE button for a selected Guide.


Accessing Ask Qualta

On the Guide’s detail page, click the Ask Qualta button (a brain icon) located in the upper right corner. You can also use the following keyboard shortcuts:

  • Mac: Command + I
  • Windows: Control + I

The Ask Qualta button.


This will open the Ask Qualta panel. 


If you do not have a Pro or Business plan, you will see a 'Pro' badge next to Ask Qualta and a message prompting you to upgrade to access this feature.


Ask Qualta is only available to Pro and Business plan subscribers.


The Ask Qualta panel displaying a message that Ask Qualta is available with a Pro plan.


Additionally, Ask Qualta requires at least one interview to have been conducted within the Guide.


If there are no interviews, you will see an alert stating that Ask Qualta will be available after the first interview is conducted.


Qualta Summary and Ask Qualta panels showing that both features become available after the first interview is conducted.


Once you meet these requirements, you can begin asking questions in the Ask Qualta panel.


Ask Qualta panel displaying a prompt to ask questions about the interview responses.


Asking Questions and Getting AI Responses

Once the Ask Qualta panel is available, you can begin to ask questions about your Guide’s interview data. 

  1. Type your question in the text box at the bottom of the Ask Qualta panel. For example, you might ask: “What do people think about the Bluetooth connection?”
  2. Submit your question by pressing Shift + Enter on your keyboard or by clicking SUBMIT.

Ask Qualta panel showing a question about Bluetooth connectivity and the Submit button.


The AI will take a moment to process your question. Once the response is ready, an AI-generated response based on your interview data will appear in the Ask Qualta chat.


Ask Qualta panel showing a response to a question about Bluetooth connectivity.


Reviewing Source Interviews

After Ask Qualta provides a response to your query, you have the option to review the specific interviews that contributed to the AI’s answer. 

Locate and click the Open Interviews button at the bottom of the AI’s response.


Ask Qualta panel showing the end of a Bluetooth connectivity response and the Open interviews link.


This action opens and expands the relevant interviews within the Interviews tab of the Guide’s detail page, which is visible in the background.


Ask Qualta panel displaying a Bluetooth connectivity response alongside the source interview, with the relevant interview transcript visible on the left.


To view these interviews in their full context, you will need to close the Ask Qualta panel (your current session will be preserved, allowing you to easily reopen it and continue). You can do this by:

  • Clicking the X button at the top right of the drawer.
  • Using the keyboard shortcut (Command + I on Mac or Control + I on Windows).
  • Clicking on any empty space outside the Ask Qualta panel.

 Ask Qualta panel showing the Close button in the upper-right corner, which closes the panel to reveal the full source interview.


 Source interview page showing the full transcript of an interview about EarBuds Product Feedback.


Once you have reviewed the interviews, you can reopen the Ask Qualta panel to return to your chat dialog and continue your analysis.


Managing Your Chat Sessions (Chat Controls)

The Ask Qualta panel includes several controls within the text area to help you manage your chat sessions effectively. 


Copying Chat Transcripts

  • Click the copy to clipboard button in the text area at the bottom of the Ask Qualta panel.
  • This action copies the entire chat transcript to your clipboard, allowing you to paste it into another document or application.

Ask Qualta panel showing a response to a question about Bluetooth connectivity, with the Copy response button highlighted.


Clearing the Chat

  • Click the brush button located in the text area at the bottom of the Ask Qualta panel.
  • This will clear all previous messages from the chat window, preparing it for a fresh Ask Qualta session.

Ask Qualta panel showing a Bluetooth connectivity response, with the Clear chat button highlighted.


Reviewing Ask Qualta History

The Ask Qualta panel includes an Ask Qualta History panel that allows you to review your past analysis chat sessions. 


Accessing History

Click the History button located in the text area at the bottom of the Ask Qualta panel.


Ask Qualta panel showing a Bluetooth connectivity response, with the Chat history button highlighted.


The Ask Qualta History panel will open within the Ask Qualta panel, displaying a list of your previous Ask Qualta chats.


Ask Qualta History panel showing a list of saved conversations with options to resume or copy each conversation.


Managing History Entries

  • Click on any history entry to expand it and view the full chat transcript.
  • Click the copy to clipboard button next to a history entry to copy its transcript to your clipboard.

Ask Qualta History panel showing an expanded conversation dated October 4, 2026, with a Bluetooth connectivity question and Qualta's response, alongside the Copy conversation button.


Resuming Analysis from History

  • To resume a past analysis session, click the Resume button next to the desired history entry.
  • This action will repopulate the main chat window with that specific past chat.
  • When you ask a new question, the AI will use the context of that resumed chat to inform its answer. Any subsequent questions and AI responses added to this resumed chat will update that particular history entry, ensuring your analysis record remains current.

Ask Qualta History panel showing a list of saved conversations, with the Resume conversation buttons highlighted for two entries.


To close the Ask Qualta History panel and return to the main Ask Qualta panel, click the X button located at the top of the Ask Qualta History panel.


Ask Qualta History panel showing saved conversations with the Close button highlighted in the upper-right corner.

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